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Cover of Principles of Microeconomics 2e

Foundations · Beginner

Principles of Microeconomics 2e

Cynthia Gamez, Andres Jauregui, Diane Keenan, Dan MacDonald, Amyaz Moledina, Craig Richardson, Ralph Sonenshine, Steven A. Greenlaw, Eric Dodge, David Shapiro

Supply, demand, elasticity, cost structures, competition and market power. This is the machinery underneath company analysis: why a hydropower firm with a signed power purchase agreement has a different cost and revenue shape from a bank, and why a business with no pricing power cannot protect a margin however well it is run.

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Principles of Microeconomics 2e by Cynthia Gamez, Andres Jauregui, Diane Keenan, Dan MacDonald, Amyaz Moledina, Craig Richardson, Ralph Sonenshine, Steven A. Greenlaw, Eric Dodge, David Shapiro · OpenStax, Rice University, used under the Creative Commons Attribution License. Original edition. We host an unmodified copy and claim no rights in it.

First published
2017
ISBN
9781947172357

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